SEO pricing for established businesses in Canada and the US
The short answer
Our SEO costs $1,497 to $5,000 a month for local SEO, organic SEO or both, and $5,000+ a month for organic SEO across several websites. Every plan is month to month and includes AI SEO. Your exact number depends on your market and how strong the sites above you are.
If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.
Free 30-minute strategy call on Google Meet. For businesses doing $20k a month or more.
Reviewed by Aone Marcus, SEO Director at Awkward Media · Updated October 2026
13 yrs
ranking businesses in Canada and the US
60 days
to page one, or we work free
20 days
to see the first improvements
15
new clients a month max, so results don't slip
Two plans. Everything in both.
No ten-tasks-a-month packages. No add-ons. No surprise invoice for AI SEO. You pay for one thing: beating the sites in your way. Here is everything that covers.
Google Maps
Local plans
Google search
Every plan
AI answers
Every plan
Monthly report on Meet
Every plan
For one business, one website
Alone or together. Most service businesses take both.
$1,497–$5,000
a month, month to month
For brands running more than one site
National brands, groups and multi-store ecommerce.
$5,000+
a month, month to month
That’s a range, not a quote. Your exact number comes on the call, once we’ve seen who you’re up against.
Before you estimate
Your price comes from who sits above you in your market.
That is the work you pay for: moving past them. Below, see where you would likely land in our ranges.
What would you pay? Find out in a minute.
Answer three questions about your business and see where you are likely to sit in our ranges. No email needed.
Your likely range
Lower end of
$1,497–$5,000
a month
A guide, not a quote. Your exact number comes from the call, once we’ve looked at the sites above you.
30 minutes on Google Meet, free. We search your service in your market, live.
Your market sets the price. Not a package.
Two businesses in the same trade can pay very different amounts. Here is what moves your number up or down inside our ranges.
Google Maps for local customers, organic Google search for everyone else, or both. Both takes more work than either alone, and most service businesses need both.
Every town or service area is its own map box and its own set of searches. One location sits lower in the range; six or more sits higher.
The single biggest factor. A page one of small local names takes less work to pass than one full of national brands with years of links.
A site that loads fast and is easy for Google to read lets the work go straight into ranking. A site with technical problems needs them fixed first.
One site is one plan. Several sites need one plan across all of them, so they lift each other instead of fighting for the same searches.
AI SEO, the app, the monthly report on Google Meet and the guarantees come with every plan. They are never sold as extras.
Who is above you, in practice
One review. Above a rival with 76.
Reviews are one sign of prominence on Google Maps you can read at a glance, not the whole picture. Relevance, distance, your Google Business Profile, your site and the links pointing at it decide the rest. In 20 days, 360 Hazardous Cleanup went from #37 to #1 on Google Maps for “blood cleanup services”. Reading who sits above you, and why, is how we set your price on the call.
Five ways agencies charge. Who carries the risk?
Most SEO pricing puts the risk on you. Here is how each model works, and who loses if nothing moves.
| Model | How it works | Who carries the risk | The catch |
|---|---|---|---|
| Hourly | You pay for time, billed as it’s used. | You do. You pay for hours whether rankings move or not. | You never know the final bill, and nothing ties the hours to results. |
| One-off project | A fixed fee for a set piece of work, then the agency stops. | You do. Rankings fade once the work stops. | SEO is ongoing. Competitors keep working after your project ends. |
| Monthly packages | A list of tasks each month, like 10 links and 4 blog posts. | You do. You get tasks, not rankings. | The same list for every business, whatever your market needs. |
| Pay for performance | You pay only when a keyword ranks. | Shared, but on the agency’s terms. | Often easy keywords nobody searches, or risky shortcuts to hit the numbers fast. |
| Retainer with a long contract | A monthly fee, locked in for 6 to 12 months or more. | You do. You pay out the term even if nothing moves. | The contract, not the results, is what keeps you. |
| Awkward Media | A monthly range set by your market, month to month. | We do. Two guarantees, in writing. | Not for everyone. We work with businesses doing $20k a month or more. |
Your first 60 days. Week by week.
Plenty of agencies ask you to wait six to twelve months before judging them. We give you two dates to hold us to.
On the strategy call we search the way your customers do, in your towns, and show you who is taking the searches that matter. You get your exact price here.
We pick the searches closest to a sale and put them in writing. These are the keywords the 60-day guarantee covers.
Service pages, the technical fixes your site needs, your Google profile, and links from sites Google already trusts.
You should see visible improvement in your key metrics. If you don’t, we refund $200 on top of returning your payment for that period.
Your qualifying keywords should be on the first page of Google. If they aren’t, we keep working for free until they are.
A report walked through live on Google Meet: where you ranked the day we started, where you rank now, and the work we did. Plus the app, any time.
We put our money where our rankings are.
Guarantee 01
20days
If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period.
What we measure: your traffic, what that traffic is worth, how much authority your site and its pages carry, and how many other sites link to you, against the day we start.
Guarantee 02
60days
If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.
What counts: at least one high-value search for your business on page one of Google.
No long-term contracts. Results keep you here. Paperwork doesn't.
Same budget. Different asset.
Ads rent you a spot. SEO builds one you keep. Many of the businesses we work with run both: ads for what they need this week, SEO for the searches they want to own all year. On the call we’ll look at your market and tell you straight which one should get the next dollar.
| Google Ads | SEO with Awkward Media | |
|---|---|---|
| When you stop paying | The clicks stop the same day. | Rankings you’ve earned keep bringing calls. |
| Cost of each new customer | Goes up as more competitors bid on the same words. | Falls as rankings grow, for the same monthly fee. |
| Where you show | The ad slots at the top, marked as ads. | The map box, the organic results and the sources AI answers lean on. |
| How fast it starts | Straight away. | First improvements in 20 days, page one in 60 for qualifying keywords. |
| Best for | Testing offers and filling gaps right now. | Owning the searches your buyers make every month. |
Been burned before? Check any agency for these.
Many owners who come to us have paid an SEO company that never did what it said. These six signs show up before you sign. Use them on anyone, including us.
A price far below the market
SEO that cheap can’t pay for real pages and real links. It usually pays for shortcuts that a Google update later wipes out.
A contract you can’t leave
If an agency needs 12 months of paperwork to keep you, ask why results aren’t enough.
“Number one for everything”
No one controls Google. An honest agency tells you which searches it will rank you for and what happens if it doesn’t.
Thousands of links for a flat fee
Bulk links come from sites nobody visits. Google spots them, and they can pull your rankings down.
Reports you can’t read
If you can’t see where you rank, search by search, and what was done that month, you can’t judge the work.
No list of target searches
Without a written list of keywords up front, there is nothing to hold the agency to.
What we put in writing instead
A list of target searches before we start. A monthly list of completed work. Month to month, no long-term contract. And two guarantees: If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period. If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.
Position one. Screenshots, not promises.
Real client positions on Google, from local service firms to national stores. This is the work the monthly fee pays for.
As seen in and rated on
We don't take everyone. On purpose.
We take on 15 new clients a month. That's what it takes to hold the rankings we promise, so we check every business first.
A good fit if
Not a fit if
Your next step
A free 30-minute strategy call on Google Meet. We search your service in your market, live, look at the sites above you and give you your exact monthly price.
Bring with you
We search your market live
The way your customers do, in the towns you serve.
We show who's above you, and why
On Google, on Maps and in the AI answers.
You leave with a road map
Yours to keep. If we can help, we'll invite you to work with us.
For established businesses doing at least $20,000 a month.
SEO pricing FAQ
Our local SEO, organic SEO, or the two together usually run between $1,497 and $5,000 a month. Organic SEO across several websites usually starts at $5,000 a month. AI SEO is included in every plan. Your exact number depends on your market and how strong the sites above you are, and you get it on the strategy call.
Local SEO sits in our $1,497 to $5,000 a month range, alone or together with organic SEO. One location in a market of small local names sits at the lower end. Several locations, or a map box full of big brands, sits higher.
We work with established businesses doing $20k a month or more, and most of them sit in our $1,497 to $5,000 a month range. If you are below $20k a month, SEO can still help, but ranking first usually pays back fastest once a business is already selling steadily.
Because the work it takes depends on your market. The biggest factor is who is above you on page one: small local names take less work to pass than national brands with years of links. The number of locations, the state of your site and the number of websites move it too.
A written list of target searches, service pages and content, technical fixes, links from trusted sites, Google Maps work for local plans, AI SEO, our app with an AI agent, a monthly report walked through live on Google Meet, and both guarantees. Nothing on that list is sold as an extra.
No. AI SEO is included in every plan. We build for Google first and shape the same pages so ChatGPT, Claude, Gemini and Google's AI Overviews can quote and name you.
No. Every plan is month to month and there are no long-term contracts. You stay because the rankings keep climbing.
Two, in writing. If you don't see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period. If your qualifying keywords aren't on the first page of Google within 60 days, we keep working for free until they are. Which keywords qualify is confirmed on the strategy call.
Ads stop bringing calls the day you stop paying. Rankings you have earned keep working, and the cost of each new customer falls as they grow. Many businesses run both. On the call we look at your market and tell you which one should get the next dollar.
Book the free 30-minute strategy call on Google Meet. We search your service in your market, live, look at the sites above you and give you your number. You can also use the estimator on this page to see where you are likely to land first.
You get our app, live any time, with an AI agent you can ask about your results. Every month we walk you through a report on Google Meet: your Google Analytics data, where you rank for each keyword we target, and a list of the work we did that month.
You should see visible improvement in your key metrics within 20 days. That is our first guarantee. Your qualifying keywords should be on the first page of Google within 60 days, or we keep working for free until they are.
Yes. We're based in Toronto and have spent 13 years ranking established businesses across Canada and the US. Google works the same way in both countries; what changes the price is the competition in your market.
